The Basics of Marketing Music for New Artists: Pre-Release

Marketing music is the most pivotal aspect of the industry that defines the difference between a successful and unsuccessful independent artist. Chances are, the greater your reach, the more people will like your music. If out of 100 people, only 10 like your music, then potentially 100 out of 1000 people will like it. The ultimate goal of marketing for any business is to get the product seen or heard, because someone is bound to take a chance on it. With that being said, artists have to get their music in front of an audience.